To celebrate the FIFA World Cup kickoff today, Kelly Rowland drops a colorful video for Pepsi’s soccer-inspired visual album Beats of the Beautiful Game which features a new song by Kelly — appropriately titled “The Game.”
She doesn’t appear in the clip, but the Spike Lee-directed film, which was shot in Brazil, documents a boy’s journey to the World Cup stadium.
“I was immediately attracted to ‘The Game’ because I can identify with its theme of overcoming challenges and finding your voice,” said Kelly. “It’s a very important message and I’m honored to partner with Pepsi on a project that brings the worlds of music, sports, and film together. As an artist—and a huge film and sports fan—it’s been an incredible experience.”.
Check out the clip below!