Queen Latifah’s new talk show is a hit! The Queen Latifah Show averaged 1.8 million viewers an episode during its premiere week, according to Nielsen ratings data.
According to LA Times:
Two more established talk shows attracted larger audiences during the week of Sept. 16. “Katie” with Katie Couric drew an average of 2.3 million viewers each day, according to Nielsen. “The Steve Harvey Show,” tucked in with 2.1 million viewers.
But Sony still considers “The Queen Latifah Show” a hit because it has dramatically outperformed the program that it replaced in its time slot on CBS stations last year: “The Doctors.” It was the second-highest rated talk show premiere since 2009. Sony pointed out the show was sampled by nearly 10 million viewers in its initial week.
Advertisers also want to be associated with Queen Latifah, as she is one of the most admired celebrities in daytime, according to a recent Q Score survey.
Sony Pictures Television produces and distributes the show, which is shot before a live studio audience on the Sony lot in Culver City.
Queen Latifah’s ratings dwarfed her slot competition with a 50 percent lead on all of her competitors, including Bethenny. The daytime’s newest Queen is enjoying the second-highest rated première in history since 2009 of a new daytime chat show with over 10 million viewers during the first week.
Did you get a chance to watch The Queen Latifah Show? We absolutely love it!
