Vons Apologizes to Zendaya for ‘Misunderstanding’

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Published 9 years ago

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Grocery retailer Vons has issued an apology to Zendaya for what they’re saying was a ‘misunderstanding.’

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Earlier this week, Zendaya blasted the store and accused them of racial discrimination after she was hassled for trying to purchase gift cards.

 

“The lady that was helping us … I don’t think she was a fan of our skin tone,” she said in the clip she filmed with a pal. “I recall her not trying to help us at all, saying she couldn’t help us all, saying that we couldn’t buy the gift cards, and throwing my wallet … This is the s–t we deal with,” she said, with her friend adding, “because we’re black.”

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On Wednesday, a rep for Vons denied there was any discrimination involved in the incident.

“At Vons, we strive to treat each and every customer with the utmost respect. There is a policy that limits gift card purchases using a credit card,” Vons said in a statement to E! News. “Zendaya was able to purchase gift cards up to our limit, and we apologize for any inconvenience or misunderstanding.”

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The rep added, “We respect Zendaya’s voice in the community and similarly are committed to diversity and inclusion. Moreover, we understand that race is a sensitive issue in America and view this experience as a reminder that every interaction is an opportunity to treat each customer as we ourselves would like to be treated.”

Hmm…alright.

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