Tyler Perry’s ‘Boo 2! A Madea Halloween’ came out on top of this week’s box office with $21.7 million.
Without Tyler Perry’s holiday comedy, the box office would’ve seen a major slump.
That was pretty much the limit of good news at the nation’s multiplexes, where moviegoers gave limited support to a quartet of new arrivals — weather-disaster title “Geostorm,” firefighter hero tale “Only the Brave,” murder mystery “The Snowman” and faith-based drama “Same Kind of Different as Me.”
“Boo 2! A Madea Halloween,” which received an A- CinemaScore, is finishing in line with expectations and about 25% behind original “Boo! A Madea Halloween,” which won its opening weekend last year. The sequel, set at a haunted campground, is directed and written by Perry, who also stars in his ninth iteration as the tough-talking Madea.
David Spitz, Lionsgate’s president of theatrical distribution, noted that Perry’s directed and produced 20 films for the studio with worldwide grosses of nearly $1 billion.
“The film speaks to Tyler Perry’s loyal audience,” Spitz adde. “He knows how to connect with them.”
Spitz also said that the sequel should have staying power similar to the original “Boo,” which wound up grossing $73 million domestically.
After a record-setting September that was dominated by “It,” the first three weeks of October have generated a disappointing $430 million domestically — down 11.9% from a year ago and the lowest total for the same period since 2008, according to comScore. Next weekend will see Lionsgate’s launch of “Jigsaw,” the eighth title in the horror franchise, Paramount’s debut of dark comedy “Suburbicon,” starring Matt Damon, and Universal’s PTSD drama “Thank You for Your Service.” Disney-Marvel’s tentpole “Thor: Ragnarok” opens Nov. 3.
“Another slow weekend at the October box office does nothing to chip away at a nearly 5% year to date deficit as the industry tries to remain optimistic with ‘Thor: Ragnarok’ looming large on the horizon,” said Paul Dergarabedian, senior media analyst at comScore.
Congrats to Tyler!