Sofia Vergara to Launch Women's Fragrance, 'Sofia' [Photo]


Sofia Vergara is following up the launch of her successful Kmart clothing line with a fragrance.

Simply titled ‘Sofia’, the perfume will debut on the Home Shopping Channel on April 24th.

The scent, carefully selected by Sofia, contains top notes of blackberry, sparkling cassis buds and plum; middle notes of purple violet, Colombian Rose and Colombian Orchid, and base notes aof earthy woods, vanilla and sandalwood.

“I have orchids and roses because those are my favorite flowers, and they’re Colombian. I wanted to bring a little bit of who I am, my ethnicity, where I’m from, and I thought it was very cool to be able to get flowers from Colombia actually into the perfume,” said Vergara.

Vergara acknowledged she could have signed a scent deal much earlier, but waiting put her in a better position to produce and market fragrance on her own terms.

“I wanted to make sure it was a great product and that I was going with the right people. I usually don’t like getting into things where I don’t have a say. I just don’t want to give them my name and say, ‘Do whatever you want.’ I am trying to create my brand,” she said. “I’ve been able to do many other projects. I have my clothing line, the makeup, the hair, the furniture, and this was something that really rounds out my brand.”

If you didn’t know, Vergara topped Forbes’ list of highest-paid TV actors for two years in a row. The magazine estimated she pulled in $30 million between June 2012 and June 2013 from her endorsements, brand partnerships and television contracts.

The new fragrance is just one more thing on the list of Sofia’s steady-growing empire.

[via WWD]

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