Remember when Kanye West hopped on Twitter to try to shut down the idea that his sister-in-law Kylie Jenner would be working with Adidas competitor PUMA?
Well, he failed. Kylie’s deal with PUMA has been confirmed.
We’re told Kylie will be in the Spring/Summer women’s training campaign, which launches in April.
PUMA says Kylie represents, “a fresh and exciting new era for fashion and we couldn’t think of a more fitting and influential female to headline this campaign.”