After mysterious 4:44 advertisements began popping up all over NYC and the internet earlier this week, rumors began circulating that they were related to a surprise Jay Z album release. They’re not.
During Wednesday night’s NBA Finals game 3, a teaser for an upcoming ‘4:44’ film premiered starring Mahershala Ali as a boxer, Lupita Nyong’o, and Danny Glover.
It’s unclear what the movie is actually about, but it is NC-17 and will premiere exclusively on Tidal. You can learn more about it here.
Peep the trailer below.
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— Marcelo Claure (@marceloclaure) June 8, 2017
