BY: Denver Sean
Published 8 years ago
Coca-Cola’s newest global ad campaign, titled “Pool Boy,” takes a lighthearted approach at inclusivity by combining a fun, family dynamic with a hunky pool boy.
In the ad, a brother and sister compete for the attention of the sexy pool by racing to bring him a cold bottle of Coke — only to discover that their mom beat them to it.
The ad is one of four videos for Coke’s “Taste the Feeling” campaign, all of which are “designed to translate globally with simple stories, little to no dialogue and universal themes,” AdWeek reported.
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Check it out below.