Beyoncé has had a pretty good relationship with HBO over the years. HBO aired Lemonade, 2013’s Life Is But a Dream documentary and the On the Run concert special.
So, how did HBO miss out on Beyoncé’s Homecoming? Money.
According to industry sources, HBO and Beyoncé’s team did have conversations about airing Homecoming. The cable network was interested, but, these sources say, Netflix stepped in with a ridiculously big money offer and HBO couldn’t justify matching such a steep price tag. It’s unknown exactly how much Netflix paid for the special.
Before landing Beyoncé’s Homecoming, Netflix took a similar approach of outspending the competition by snagging the rights to Springsteen on Broadway for reportedly more than $20 million, as well as big-name stand-up comedy specials by Chris Rock (a $40 million deal) and Dave Chappelle($60 million). As it turns out, money can’t quite buy you a Best Picture Oscar, but it can still buy whole lot else.
We would be VERY interested to know how much Netflix paid.